Comments on: Super Bowl Bonus Post: Brand Bowl vs. Buzz Bowl http://ignorantium.com/2010/02/07/super-bowl-bonus-post-brand-bowl-vs-buzz-bowl/?source=rss More reactive than flourine. Funnier than boron. Fri, 30 Jul 2010 22:51:36 -0700 hourly 1 http://wordpress.org/?v=3.0.1 By: Tewks http://ignorantium.com/2010/02/07/super-bowl-bonus-post-brand-bowl-vs-buzz-bowl/comment-page-1/#comment-344 Tewks Tue, 09 Feb 2010 20:13:15 +0000 http://ignorantium.com/?p=1230#comment-344 James, Thanks for the mention. Our approach was more centered on proving the worth of social as a measurement tool for multi-channel messaging. Listening is key - if you can relate it to controllable performance factors you use to drive your business. In the coming days be sure to follow along as we continue to monitor the long-tail. http://www.alterian-social-media.com/buzz-bowl/buzz-bowl - Tewks Alterian @Tewksbum James,

Thanks for the mention. Our approach was more centered on proving the worth of social as a measurement tool for multi-channel messaging. Listening is key – if you can relate it to controllable performance factors you use to drive your business. In the coming days be sure to follow along as we continue to monitor the long-tail.

http://www.alterian-social-media.com/buzz-bowl/buzz-bowl

- Tewks
Alterian
@Tewksbum

]]> By: Marcel LeBrun http://ignorantium.com/2010/02/07/super-bowl-bonus-post-brand-bowl-vs-buzz-bowl/comment-page-1/#comment-338 Marcel LeBrun Sun, 07 Feb 2010 21:28:20 +0000 http://ignorantium.com/?p=1230#comment-338 Hi James, I'm glad you are enjoying the Super Bowl apps tracking conversations about the ads/brands. #brandbowl is something we did with our customer & partner Mullen... just wanted to make sure to share the credit with them, especially where they tool the lead on the idea. While we primarily focus on providing companies/brands and agencies with a social media listening & engagement platform, our API can be used for a variety of cool apps that want to integrate social conversations and social media metrics such as this one. It should be fun to watch. Cheers, Marcel CEO, Radian6 @lebrun Hi James,
I’m glad you are enjoying the Super Bowl apps tracking conversations about the ads/brands. #brandbowl is something we did with our customer & partner Mullen… just wanted to make sure to share the credit with them, especially where they tool the lead on the idea.

While we primarily focus on providing companies/brands and agencies with a social media listening & engagement platform, our API can be used for a variety of cool apps that want to integrate social conversations and social media metrics such as this one. It should be fun to watch.

Cheers,
Marcel
CEO, Radian6
@lebrun

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